Guides & Insights

Practical thinking on immersive technology, straight from the team building it

Our guides and insights cover the AR, VR, games and interactive work we build day to day — the ideas behind it, the lessons learned, and where the technology is heading next. Alongside our regular articles, you'll find our white papers and publications in the column on the right: longer-form downloads covering specific industries and use cases in more depth.

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Articles & insights

Tight turnarounds - what to understand when working under pressure

Learn how working with tight turnarounds can sometimes force challenging compromises, and how adding more resource doesn't always help.

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Is it time to reconsider your attitude to training with VR?

Learn how VR in training and learning has evolved over the last few years, and how now is a good time to look again.

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Augmented reality in direct mail campaigns: Driving engagement and response

Find out about how Augmented Reality turns direct mail from a static awareness tool into an interactive, measurable channel. It increases engagement, strengthens recall and provides real performance data such as dwell time and conversions. Used well, AR makes print easier to measure and more commercially effective.

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A quick(ish) guide to deploying and managing VR headsets at scale

Learn how VR headsets can be managed at scale, what the considerations are and the advantages and disadvantages of the different options available such as MDMs and batch management.

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Making clients believe in worlds they can’t see yet

The hardest thing about pitching immersive tech isn’t the tech, it’s explaining the magic without having the magic in the room

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The Power of Creative Roundtables and Feedback

One of the most effective ways to help those ideas grow is through creative roundtables and the feedback that comes from them. Here at Far From Square, we run monthly roundtables which offer a space where collaboration and open discussion are encouraged when sharing ideas and projects. But what exactly is a creative roundtable?

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